Privacy and Security
The terms "we", "us", and "our" used in the Policy refer, collectively, to Grafton Apparel Ltd. and its affiliates, divisions, successors and assigns and their respective employees, mandataries and agents (collectively, "Grafton Apparel Ltd. Affiliates")
WHAT INFORMATION DO WE COLLECT?
Any time you place an order, enter a contest, complete a ballot, or introduce or post any text, image, video, audio, or any information, content or other materials through the Site or any other Grafton Apparel Ltd. website including any of our social networking websites and web pages such as Facebook, Twitter or Instagram, or otherwise provide personal information to us (including via mail or e-mail in regular correspondence), it is collected, used and disclosed by us for various purposes as described herein.
Moreover, every time you visit the Site, the following information is automatically obtained and compiled: your Internet protocol (IP) address and the domain name registry information associated with that IP address; identification of your Internet browser, operating system and hardware platform you are using; the date and time of your visit; the name and address (URL) of the web page you viewed immediately prior to accessing the Site; your entire query (if any) that was entered into a search engine which led you to the Site; and any other "click stream" data. This information is stored in our log files. Additionally, the complete record of your actions at the Site, including all pages visited, the time spent on each page, the information sent or received and the names of all files uploaded or downloaded is collected. This tracking information may be compiled by us in the aggregate and made available to third parties primarily to identify demographic data regarding our customers.
As previously stipulated, we will also collect personal information from you when you provide your personal information to us, such as by making an order, completing an entry form to participate in a contest, ballot, promotion or survey, whether online or at one of our retail stores, by signing up for our newsletter (if any), by communicating with us by telephone, e-mail, in-store or otherwise, by setting up a user account and password, logging in as a registered user of the Site and providing information in your account(s), or by introducing or posting any text, image, video, audio, or any information, content or other materials through any of our social networking websites and web pages such as Facebook, Twitter or Instagram. As a result of these actions, you might supply us with personal information, such as your name, date of birth, e-mail and postal addresses, telephone number(s), credit card information, product interest information, body measurements and financial information and in certain circumstances, your comments, suggestions, ideas, opinions and individual preferences.
In light of the importance of protecting children's privacy, we do not intend the Site for child audiences, and we do not collect, process or use on the Site any information relating to an individual whom we know to be under 13 years old without the prior, verifiable consent of his or her parent or other legal representative. If a parent or guardian discovers that his or her child has provided us with personally identifiable information, such parent or guardian has the right, upon request, to view the information provided by the child and/or to require that it be deleted from our records. In such a case we ask that the parent or guardian of the child contact us at the contact information provided in the "Contact Us" section below for such purpose.
HOW IS MY PERSONAL INFORMATION USED?
In order to better serve you, we may combine information you give us online, in our stores, by telephone or in writing about your product interests. We may also combine these with readily available demographic information in order to enable us to communicate with you, by telephone (including by way of automated dialing answering device), e-mail, mail or otherwise, about our products, services, surveys, promotions, special offers, and contests. We also collect this information in order to: (i) process your order and answer questions about the status of your order; (ii) develop, improve, and provide our products and services and manage our business; (iii) compile information related to loyalty and earned rewards points programs which we may establish from time to time and to which you may be entitled to in respect of your on-line and in-store product purchases; and (iv) help us to meet applicable legal and regulatory requirements.
For example, we may use your personal information to complete merchandise purchases and returns. We may also use personal information to contact you when necessary, such as when a delivery may be delayed or when a product is out of stock. In addition, and with your consent, we use personal information to notify you about products or services, promotions and special offers in which we believe they may be interested.
We may also request additional information, such as, buying preferences, or age, also known as demographic and profile data, though this information is optional and never required for you to place an order or make a purchase. If you provide the additional information, we may use this data to improve the Site and enhance your shopping experience.
We also use information collected from the Site to measure interest in the various areas of the Site, to ensure that links on the Site facilitate easy navigation and to help make the Site more interesting and informative. Except as described in the Policy, any information that we disclose to third parties is done in the aggregate on a non-personally identifiable basis and is used primarily to identify demographic data regarding our customers in general.
TO WHOM MAY MY PERSONAL INFORMATION BE DISCLOSED?
We will not disclose your personal information to any third party without your prior consent, other than as provided below: In the event of a sale of all or substantially all of our business or another similar transaction (such as a sale of a division or business unit), we may transfer or disclose your personal information to a purchaser or prospective purchaser, who may collect, use and disclose such information for the purposes of evaluating and/or effecting a proposed transaction or operating and managing the affairs of the acquired business, or for other purposes identified in the Policy.
We may transfer personal information to third parties for processing on our behalf (such as fulfillment services, technical support, delivery services and financial institutions) pursuant to agreements that prohibit the third parties from using or disclosing the personal information other than for the purpose of processing and which impose security safeguards appropriate to the sensitivity of the information and in compliance with applicable law. These third parties are only provided with the personal information necessary to perform their specific service. You acknowledge that, in the event that a third party processor is located in the United States, your personal information may be processed and stored in the United States and that United States federal or state governments, courts or law enforcement or regulatory agencies may be able to obtain disclosure of your personal information under the federal or state laws of the United States.
We reserve the right to disclose your personal information as required by law, in response to legal or regulatory process and law enforcement requests by government authorities that have asserted a lawful right to access such information, to our legal counsel, or as necessary to protect the property, interests and rights of Grafton Apparel Ltd. and any Grafton Apparel Ltd. Affiliates.
HOW DO I EXERCISE MY CHOICES ABOUT RECEIVING PROMOTIONAL COMMUNICATIONS?
You always have the right to direct us not to share your information with third parties (see "How do I exercise my choices about the collection, use and disclosure of my personal information?" below). With regard to the collection and disclosure of aggregate information however, please note that you will not be able to "opt-out" as this information simply reflects statistical analysis of various aspects of the Site usage and does not include personally identifiable information.
Cookies are small data files that a website stores on your computer's hard drive or in random access memory when you are viewing the website. They keep a record of your preferences, making your subsequent visits to the Site more efficient. In certain cases, this information is only kept during the session and is deleted when you close your browser. In other cases, the information is stored on your hard drive and, upon your next visit to the Site, the cookies are used to recall such information. Cookies may store a variety of information, including, a unique user ID that can be used to track the pages of the Site you have visited and the number of times that you view a particular page or other item on the Site, login or registration information, your preferences and your purchase history, where available.
No personal information is transmitted via cookies. Cookies, by themselves, cannot be used to reveal or discover the identity of the individual user; your acceptance of our cookies will not compromise your anonymity while using the Site.
Composite tracking information generated by cookies may be shared with third parties for the purpose of documenting Site activity, traffic accounting, content analysis and other trends. Statistical information is not linked to any personal information and cannot identify any individual user of the Site. "Web beacons", also sometimes called "pixel tags", are small strings of code placed on a Web page or in an e-mail message for the purpose of transferring data.
We and the online marketing company or companies that we use to help manage our Internet business and communications employ cookies and Web beacons placed on the Site's pages to deliver our ads, to measure the effectiveness of our advertising, including our e-mail promotions, and to learn how visitors use the Site. The ad-serving technology uses non-personal information about your visits to the Site and the sites upon which we advertise to serve our ads to you. In the course of delivering our advertisements, a unique third-party cookie may be placed or recognized on your browser. The Web beacons used in conjunction with this third-party ad cookie enable our ad server to recognize a browser's cookie when a browser visits the Site and to learn which banner ads bring visitors to the Site. Your internet browser can, through the settings, be set up to warn you each time a cookie is being sent, to block all cookies or to disable cookies completely.
WHAT IS "PHISHING"?
"Phishing" is a scam designed to steal your personal information. If you receive an e-mail that looks like it is from us asking you for your personal information, do not respond. We will never request your personal information through e-mail.
HOW DO I EXERCISE MY CHOICES ABOUT THE COLLECTION, USE AND DISCLOSURE OF MY PERSONAL INFORMATION?
You have the choice simply not to submit any personal information to us, however this may limit our ability to serve you as it may prevent you from purchasing items from the Site or participating in our contests. You may also choose only to submit information constituting required fields when making purchases or completing contest entries. In addition, you may choose to limit how we use your personal information by not allowing us to share such information with third parties by e-mailing us at the contact link below.
In the event that you have already consented to the collection, use and/or disclosure of your personal information, you may subsequently "opt-out" at any time, subject to legal or contractual restrictions and reasonable notice, by contacting us as described in the section entitled "Contacting us" below, or by following the "opt-out" instructions provided in the promotional materials sent to you. Our customer service representatives will also be able to provide you with more information regarding the implications of withdrawing consent.
In respect of requests not to receive promotional communications from us, please be sure to include your full name, address, telephone number and any e-mail address you used when you signed up or entered a contest on the Site, registered with or made a purchase from us. It may take up to ten (10) calendar days two (2) weeks to process your request, during which period you may continue to receive communications from Grafton Apparel Ltd. or Grafton Apparel Ltd. Affiliates. If you prefer not to receive promotional information from Grafton Apparel Ltd., please follow the unsubscribe instructions set out in the Policy or in the respective privacy policies and/or communications of the Grafton Apparel Ltd. Affiliate.
HOW CAN I ACCESS OR CHANGE MY PERSONAL INFORMATION OR MAKE INQUIRIES OR COMPLAINTS IN RELATION TO THE POLICY AND GRAFTON APPAREL LTD. PRIVACY PRACTICES?
You are entitled to request access to, and, if necessary, correct your personal information collected by us. In order to make such a request, please contact our Customer Service Department in writing (see "Contacting Us" below).
GRAFTON APPAREL LTD. WILL REMOVE ANY OF YOUR PERSONAL INFORMATION FROM OUR DATABASE WITHIN A REASONABLE PERIOD OF TIME PURSUANT TO A WRITTEN REQUEST FROM YOU. IN THE EVENT SUCH REQUEST IS SENT BY E-MAIL, PLEASE IDENTIFY YOUR FULL NAME AND PLEASE TYPE "REMOVE REGISTRANT" IN THE SUBJECT LINE OF YOUR E-MAIL.
To obtain additional information on our privacy policies and procedures, please contact our Customer Service Department at supportGR@georgerichards.ca.
HOW LONG IS MY PERSONAL INFORMATION RETAINED?
We will keep your personal information only as long as is reasonably necessary for the purposes for which we have collected it (as described in the Policy) or such longer period as may be required or permitted by applicable law.
HOW SECURE IS MY PERSONAL INFORMATION?
We take great care in trying to maintain the security of personal information we have collected. We have adopted physical and technological processes and procedures to protect the confidentiality of personal information and to safeguard personal information against loss or theft, as well as unauthorized access, disclosure, copying, use or modification, in light of, among other things, the sensitivity of the information and the purposes for which it is to be used. Furthermore, each of our employees, mandataries or agents must abide by the Policy. Although we do not take responsibility for any theft, misuse, unauthorized disclosure, loss, alteration or destruction of data, we take reasonable precautions to prevent such occurrences.
Grafton Apparel Ltd. also strives to offer its customers a secure shopping environment. Grafton Apparel Ltd. has deployed the most up to date and common security software, measures and policies in order to keep credit card and other confidential information provided by the customer as safe as possible. We also select software and site hosting infrastructure partners that meet the most stringent requirements for site security, to help protect our customer’s personal information against identify theft, viruses, spyware and other online threats.